The Only 7 Ways To Increase Your Sales
                         and Make More Money!

This is One Day Seminar for All Salon Staff

At this power packed seminar you’ll learn the Only 7 Ways to Increase Sales and Make More Money. These are the ONLY 7 Ways to Increase Sales and once you know them you’ll save a lot of time and money by knowing where to put your focus in servicing your clients. You'’ll be able to help your clients understand why they want color, nail and skin services, how rebooking their next appointment is good for them and why professional products will help them get the look they want!

During this program you will learn how to increase your sales and income quickly and significantly! I realize that you might think you don't have time to be away from your salon, especially on your day off. But what if in just one day you could come away with hands-on, real life, "here’s how you do it", tried and proven facts and strategies that will increase your sales and income 25 to 50% in 6 to 8 weeks.

Here's a small preview of what you'll learn:

• 1. The Only 7 Ways to Increase Sales
• a. Get those clients back in 4 to 6 weeks.
• b. Retain more of your new and existing clients.
• c. New clients, referrals and marketing.
• d. How many colors and perms are enough?
• e. Is there any money to be made with men?
• f. When and how to raise prices.
• g. Double your retail. Teach your clients "how" to buy rather than sell them.
• 
  2. Everyone is motivated by only two things. Learn how to master them and watch the money roll in.
• 
  3. Increasing sales and decreasing expenses.
• a. Increase sales at least 25% within 4 to 6 weeks with this strategy.
• b. Learn how and where to save "nickle's and dime's" that add up to thousands!
• 
  4. Most stylists make these mistakes trying to make more money.
• a. How a "show me the money today" approach will never let you make the money you want.
• b. Would you take $100 if you had to give back $500? Learn how you do this every week!
• 
  5. Learn how to overcome the 3 biggest technical mistakes most stylists make everyday.
• a. Two of these mistakes are with color.
• b. One of these mistakes is with cutting.
• 
  6. Raising prices is a science.
• a. When, how and why to raise prices.
• b. How this sign will virtually eliminate clients complaining about a price increase.

About Your Seminar Leader

Leo has been educating salon owners and staff exclusively for 24 years, providing sales, marketing, personnel and hiring strategies to clients. The "Step by Step System" Leo’s developed provides dependable and predictable results. He knows how to take the uncertainty out of running a salon, recruiting, hiring and growing stylists, and developing a leadership style that influences staff to work as a team, understand the business, be responsible for their performance and be loyal. Owners and stylists find the techniques and strategies in this System extremely effective and easy to use. Being married to a salon owner and working with over 4,000 salons all around the country, he understands the challenges involved with owning and running a salon.

You'll benefit from his experience and success of working with salons that have yearly sales of $40,000 to over $5 million. He has answers and solutions to all salon problems. And best of all, you don't pay for the work that's done; the results do!

Leo has shared his strategies with some of the top names in the industry including Noelle the Day Spa, Adam Broderick Salon and André Walker (Oprah Winfrey's stylist). He’s had articles published in Coastline Color, Retail and Business Journal, American and Modern Salon Magazines, Perspective Magazine and The New England Beauty Journal and appeared with Michael Cole at the "Best of the Best" Educators Conference in Washington, D.C. and Las Vegas.

     In-salon programs available for 5 or more employees.

     Program is approved for 50% reimbursement from Massachusetts and New Hampshire.

Call 603-601-2730 for details