Business Education
Would you like to:
- Increase sales quickly and consistently?
- Run a more profitable salon?
- Attract more new clients?
- Hire a stylist and get them to generate at least $1000 per week within 1 year?
- Increase staff loyalty and reduce turnover?
- Trust someone to help you with affordable solutions to these questions and get help for your salon?
Leo Lapierre has been helping salons become more successful for over
20 years. He has worked with salons doing $100,000 up to multi-million
dollar salons. All Salons have the same challenges, some smaller, some
bigger but we all must pay attention to the same things. This is what
Leo does, he assists salons to become more organized, better managed
and more importantly, teaches them how to create their own “roadmap to
SUCCESS”!
SERVICES
Satisfaction Guaranteed!
I strive to get great result for you. Just like doing color, running and managing a salon as a business has tried and true formula's that when used right give predictable results. However, if for any reason you’re dissatisfied with any of these services you’ll
receive a full refund.
Personalized Free Consultation
Frustrated with a particular area of your salon, continual staff problems, getting new clients, decreasing color costs or other expenses, etc? The first step is a phone consultation in order for me to understand your situation. Then we either meet in your salon or consult on the phone. Call Leo at 603-601-2730.
The Coaching Program
This program is customized to answer your questions, solve your problems and fit your budget.
The first step is a phone consultation to determine the obstacles in the way of getting what you want.
The second step is constructing a proposal; you'll know the plan, how long it will take, your investment and the expected results.
The final step is to agree to move forward.
*Massachusetts and New Hampshire salons are eligible for 50% reimbursement It's easy to qualify.
Confidential Staff Survey
If the salon is experiencing high turnover, lacking teamwork, or you
just want to know what your staff is thinking or feeling then a Confidential
Staff Survey is the aswer. This Survey has been used many times all over
the country with great success! We'll discuss the Survey and customize
it get the answers you want.
Marketing and Advertising for New Clients
Need more new clients? This program helps you determine how many and
examines current new and existing client retention results. You'll learn
why your advertising has to bring in 3 times the amount you spend in order
to break even. You'll learn what types of advertising and marketing works
and perhaps more importantly, what DOESN'T WORK! Knowing what doesn't
work will save you thousands of dollars and lots of frustration. You'll
also learn why branding for salons doesn't work and why setting a percent
of your sales as your advertising budget is a mistake. Additionally, you'll
learn about the most effective kind of salon marketing today, Direct Mail.
Get all the new clients you need, guaranteed!
*Massachusetts and New Hampshire salons are eligible for 50% reimbursement
It's easy to qualify.
Opening a New Salon
Choosing the right location is the most critical decision you'll make
when opening your salon. It must be in the right demographic area. That
means for the income you want to make are there enough clients in your
market area to allow it to happen. Knowing this information allows you
to set your prices properly in order to make a profit and keeps you from
over or under building your salon. That means you won't pay too much rent
or have to expand or move sooner than you want to.
We'll also explore your expectations of being a business owner, whether you plan on making your income behind the chair, from the business profit or both. You'll also receive a Sales and Cash Flow Projection. This vital tool will let you know how many new clients you'll need to attract, when you should hire staff, and how much money you'll need in reserve in order to pay bills until getting to break even.