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Strictly Business Program

"Are You Running Your Salon or Is Your Salon Running You?"

Do you know the answers to these questions?

If not, you're probably just doing hair.

  • How can I increase sales quickly and consistently?
  • How can I attract more new clients?
  • What can I do to increase sales to stay ahead of expenses and make a profit?
  • How can I hire a stylist and get them to at least a $1,000 a week in sales within a year?
  • Who can I trust to provide affordable solutions to these questions and really help me with my salon?
  • How can I get Massachusetts and New Hampshire to pay for 50% of my business education?

Do you want it to be easier? Do you want to know how to run your salon so it has consistent growth, more organization and more teamwork? Do you want to be recognized as a good manager and effective leader? Do you want more new clients but don't know how to get them? How about finding and keeping good staff?

Most salon owners are disappointed with the results they're getting with their salon. Most owners didn't realize how hard it would be to run their salon. They didn't realize all the hats they'd have to wear, all the responsibilities to carry and how hard it would be to get the business out of their head while spending time with their family or when on vacation. Eighty percent of salon owners feel this way.

The Strictly Business Program is the solution. The owners that have graduated from this program are happier, less stressed and have answers to all of the questions in the column on the left.

Total sales are guaranteed to increase at least double the tuition or your tuition is refunded!


The Strictly Business Program

The Strictly Business Program is the most comprehensive, creative, supportive and results driven program of its kind. In this twelve month program you'll discover ways to save time, energy and money. You'll learn how to increase sales, decrease expenses and solve problems. You'll find yourself excited about your salon and the wonderful opportunities it holds for you and your staff. Best of all, the Program is “free” because sales are guaranteed to increase at least double the tuition!


Here's some of what you'll take back to the salon:
Increase Sales at Least 20%

There are only 7 ways to do it. You'll learn them all! They're easy to learn, understand and apply. Get proven methods that produce quick results and long term growth.

Marketing Systems
Learn how to increase new client referrals, attract new clients from the community, increase colors, retail, retention and get more clients into your nail and skin care departments.

Staff Recruitment
You'll learn the most effective and powerful strategies on recruiting, interviewing, and hiring staff.

Growing a New Stylist
Use this simple and proven plan to get a new stylist, with no clientele, to at least $1,000 a week in hair sales within a year. That makes every new stylist a profitable investment!

Management and Leadership
Management and Leadership skills are the keys to taking your salon to the next level and sustaining consistent growth. Your staff looks to you to organize the salon, create a team, provide solutions to their problems, help them increase their income and provide security. You're ability to gain their respect and become the leader earns their loyalty and support.

Proven and Easy to Use Information
You'll learn methods and strategies that are tried and proven. You'll understand your business better than ever before, how and why it grows (or doesn't), when to hire and many ways to get more profit out of areas that aren't working. You'll learn how to have great staff meetings and how to coach your staff, one-on-one, to reach their goals.

Business Plan
Your salon can't consistently grow if you don't have a plan. You and your staff will set personalized goals to reach over the next year and receive a customized plan that will show you, month by month, step by step, how to reach these goals. Your Business Plan also sets budgets in all areas of the salon, including color supplies, salon supplies, commissions, wages for receptionists, assistants, newly hired stylists, advertising, utilities, etc. Every month at class, you'll learn the methods and strategies needed to reach these goals and stay within budget.

Measuring the Salon's Results
Every month you'll receive a report analyzing the salon's results, receiving praise for reaching the goals, and solutions to help meet the goals that weren't reached. The results of all stylists, nail techs, and estheticians are carefully tracked to help them reach their goals. A monthly New and Existing Client Retention Report will be presented to the salon and each employee.

Answers and Support Between Class
You can call Leo anytime for answers to any problem or situation. Call as much as you want and as often as you need. You'll get support and solutions specific to your salon. You'll learn how to feel with your heart and make business decisions with your head.

Frequently Asked Questions

How can the program be guaranteed to pay for itself?
The methods and strategies are tried and proven. They've been used by hundreds of salons with consistent and predictable results. Apply the techniques and the results happen!

Why is the tuition called an “investment”?
Investing money is done with the intention of getting all of the money back plus more. Some investments are risky and others are guaranteed. Most people are very happy when their investments earn 20%. The investment in this Program is guaranteed to double your money. That's a 100% return and a great investment!

Why is the program a year long?
There are many topics to cover and many skills to develop. The program teaches you how to understand your salon as a business. You learn methods, strategies and techniques and learn howto use them to resolve problems and reach goals. As with any learning, repetition and practice develops skill and confidence. This program is very similar to taking a year of business classes at college except what you learn is specific to the salon business.

What if I need to work in areas that won't be covered until later in the Program?
All salons will receive the methods and strategies they need to work on key areas right away.
The instructor will provide you with the information in advance and coach you in how to apply it.

What if I run into a problem between classes?
The program includes telephone support between classes so a solution is just a phone call away.

Who is the instructor?
The instructor is Leo Lapierre. He's a proven professional with 25 years of experience working exclusively in the salon industry teaching, coaching, and developing owners and their staff. Leo's dealt with salons of all sizes and sales all over the country. He developed the Strictly Business Program and knows how to help owners get the results quickly and easily.

How many salons may attend?
The program is limited to 15 salons to allow for personal attention and good group interaction.

May I speak with other owners that have graduated?
Of course. Call 603-601-2730 for a list of Strictly Business Graduates and Strictly Business Students. You're encouraged to call them!

Has anyone ever failed the program?
No one has failed because every owner that's attended had the qualities that are needed to succeed; desire, commitment and an open mind. The material is easy to use and the support in and between classes ensures success.

How much does it cost?
Tuition is customized to your salon. For a free, no obligation quote, call 603-601-2730 and speak with Leo.

This Program is an investment in your business and in your future for several reasons. You're guaranteed to increase total salon sales by double the tuition. That's 100% return on your investment! What you'll learn will continue to increase sales for as long as it's properly used. This is a Win-Win situation for you, your staff and everyone's security.

The Program is approved by the States of Massachusetts and New Hampshire for a Grant that will reimburse you for 50% of the tuition once you're approved.

What if I'd like to attend but can't afford the tuition?
We never want money to be the reason an owner doesn't attend. All credit cards are accepted and there are different tuition payment plans available to make sure you can attend. We're willing to work with you on making tuition payments because we know that you're sales will increase which will make paying the tuition easier and come from the increased sales!

Do I need a computer?
A computer is not mandatory. You'll learn how to use manual systems to gather the information that's needed. If you have a computer you'll learn how to better understand and use the reports.

This is the only Management and Business Program that pays for itself!

Sales are guaranteed to increase at least $12,000 or your tuition is refunded!

Added Benefits

  • The Confidence that comes with Knowledge
  • Customized Polices & Procedures Manual
  • The Prestige that comes with Success
  • Increased Staff Loyalty & Satisfaction
  • The Skill that comes from Repetition
  • Personalized Staff Growth Plans
  • Guaranteed to Pay for Itself
  • Limited to 15 salons


Please click here for dates and locations.




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"I now know how to run a salon in an efficient manner and how to spend and save money on everything for the salon. I worked with Leo before opening my salon. The Strictly Business program taught me how to go into it with much more understanding and now everything is falling into place. Other owners will find the Program very beneficial to the salon and it will teach you how to run the salon a lot easier. It helps with the staff, how to make money and learn things that really work if you follow through with everything you learn."

~Lucia F. Meneses
Modern Trends
Taunton, MA
508-822-1148